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SPLiCE Benchmarking

Benchmarking to Implement Best in Class will be in part experiential and part round table conversation. Join our gracious hosts from the U.S. Air and Space Forces and Dorna MotoGP Teams!

Registration is Closed
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Time & Location

Feb 24, 2020, 8:00 AM – 12:00 PM CST

U.S. Air & Space Forces Base and Moto GP, San Antonio and Austin, TX

About the Event

Friday, April 3rd to Sunday, 5th: Benchmarking to Implement Best in Class 

The SPLiCE Benchmark Member Meeting is open for SPLiCE Members to collaborate. Our focus is to experience the brand through onsite tours and insight discussions. We will then benchmark trends and to network on global topics related to licensing and brand enhancement. 

o San Antonio: Department of the Air & Space Forces: Friday, April 3rd 

  • 9:00 am Tour of the base upon arrival
  • Benchmark meetings in the Officers’ Club, Parr O’Club with working lunch 
  • Best Practices and Lessons Learned 
  • Travel to Austin for morning benchmarking activities 

o Austin: MotoGP Sponsored VIP Benchmarking: Saturday and Sunday, April 4 & 5th 

  • Behind the scenes tour of Dorna’s finest teams in action
  • Paddock Retail: New ways to market 
  • Benchmarking brand valuation impact via consumer impressions
  • Race day highlights 

All events are complimentary for members and sponsored by our gracious hosts the U.S. Air and Space Forces and Dorna MotoGP Teams. Thank you for this incredible opportunity!  Note, travel to and from the venues and hotels are at the expense of the member. We will carpool/travel together from San Antonio to Austin on Friday late afternoon. 

Cancellation and Substitution: All registrations are transferable to a colleague from your company. If you must cancel for any reason you must notify SPLiCE in writing by March 12, 2020. Substitutions: Substitutions are only accepted as long as the person is from the same company. Kindly contact for additional information.

ATTENDEES: All attendees must be SPLiCE Members AND 21 years of age or older to attend. If an ATTENDEE does not meet this criteria, the registration will be cancelled. SPLiCE does not sell alcohol: ANY venues SPLiCE conducts business in is required to post age verification processes per state and federal requirements accordingly per our strict insurance requirements. 


  • SPLiCE Member-Only EARLY BIRD

    EXCLUSIVE offer for SPLiCE Members through February 14th, 2020. SPLiCE Member Ticket is for SPLiCE Members only! Ticket includes benchmarking reports, educational networking, portfolio building, recognition, and industry updates. Daily Food and beverage during the event includes breaks, lunches, and evening reception. All attendees must be 21 years of age or older to attend.

    Sale ended



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